Dealership Maintenance Marketing Program

Planning

Let us custom design a Marketing Program that will get your customer pay maintenance dollars back.

Training

Hands on Training classes for your Service Consultants & Technicians. Let us teach them how to find, recommend and sell needed maintenance and repair work.

Marketing

Effective Marketing Program of preferred maintenance services your customers need and are now purchasing elsewhere.

• Fuel Induction
• Coolant Services
• Transmission Services
• Power Steering
• Oil Flushing
• A/C Maintenance/Deodorizer
• Brake Anti Squeal
• Battery Service
• Windshield Service
• Driveline Service
• Diesel

RESULTS
of a properly executed
DEALERSHIP MARKETING PROGRAM

• Raise Effective Labor Rate
• Improve Maintenance/Repair Mix
• Increase Service Lane Traffic
• Increase Customer Pay Work
• Increase Average Items per Repair Order
• Decrease 1 item Repair Orders
• Increase Parts and Service Profits
• Increase OEM Parts Sales
• Increase Total hours per Repair Order
• Increase Percentage of Service
• Department Absorption and Fixed Coverage
• Increase CSI Scores
• Increase Service Personnel Earning Power
• Reduce Employee Turn over
• Reduce Warranty Dependence
• Develop Customer Retention

Total Car-Care Dealership Maintenance Marketing Program

Our Goal is to help you and your dealership:

• Increase Store Profits
• Increase C.S.I. and
• Increase Customer Retention